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Beyonce in black onepiece swimsuit

Trend alert: One-piece swimsuit

Monday 30 April 2012

Trend Alert: Bootylicious Beyoncé dons one-piece bathing suit in St Barts

If Beyoncé approves, we accept it as fashion gospel.

Does this superstar diva ever set a style foot wrong? We think not, and after the birth of daughter Blue Ivy, Beyoncé has gone back to her turn-the-world-green-with-envy ways.

Frolicking on a sunny beach in St Barts, hubby Jay-Z in tow, Beyoncé looked beach-perfect in a black, frill-waist one-piece swimsuit.

Showing off her post baby curves to perfection, the new mum made a conscious choice to opt for beachwear that concealed any unsightly bumps she may still be working on, post-pregnancy, without heading into frumpy, mumsy territory.

And Bey isn’t the only fan of the modest beach cover up. The spring/summer 2012 catwalks were awash with one-piece bathing suits, and the trend has clearly rubbed off on celeb town!

HAVE A LOOK AT OTHER CELEB ONE-PIECES PLUS OUR TOP 5 HIGH STREET BUYS!

Since Bey was snapped in her one-piece, sales went up 102%! The more traditional beach outfits are proving so popular that swimming costumes are currently outselling bikinis for the first time in 10 years!

Gary Kibble, Brand Director at Littlewoods.com said, “We have seen a massive uplift in sales of the more traditional swimming costumes compared to bikinis over the past two weeks since Beyonce was pictured on holiday in the Caribbean. This really goes to show just how influential big celebrities can be when it comes to fashion choices. It's great to see such a positive role model like Beyonce having this kind of effect and we expect to see this trend continuing throughout the coming months as the weather becomes warmer and more families hit the beach." 

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